Engaging in ethical business practices is not only morally essential but also advantageous for the business. The 2021 Edelman Trust Barometer reveals that 76% of respondents expressed their reluctance to purchase products or services from a company they lack trust in.
Undoubtedly, business ethics play a pivotal role in cultivating trust, adhering to regulations, fostering employee engagement, addressing customer needs, improving financial performance, and advocating for ethical practices within the supply chain.
This is why business ethics holds a crucial position within our CSR agenda.
Our success hinges on maintaining integrity, a cornerstone among our six core values. These values constitute the essence of our corporate culture, embodying our principles: customer focus, quality, integrity, collaboration, creativity, passion, and commitment. We actively embody these values in our daily tasks, every decision we undertake, and our engagements with business partners, suppliers, customers, healthcare professionals, and the wider community.